- Lead the assessment of current experiences including, gathering and analyzing multiple sources of data, mapping out journeys, designing user personas...
Design & implement target experiences through a design-thinking and co-creation approach.
Optimize experiences that meet our customers’ expectations to bring user friendliness, accessibility and to maximize engagement and sales opportunities.
Translate concepts into user/process flows, wireframes, mock-ups and prototypes that lead to intuitive user experiences and drive successful projects.
Design inspirational, useful, and usable experiences by placing the audiences first while balancing business and marketing needs.
Use a variety of qualitative and quantitative analysis techniques to continually improve the user experience.
Work closely with the wider business to develop solutions and products that drive improvements to key causes of customer pain points.
Establish and promote design guidelines, best practices and standards that will be followed by the Development and Creative teams.
Develop the art of usability and interaction design across Fairphone functions through collaboration, tools and methods.
Deliver meaningful insight reports to bring to light what is driving the CX, what can be done to improve it.